While we are on the subject of tracking and measuring our sales process, I thought it appropriate to mention a free little tool out there called Free CRM (www.freecrm.com).  A CRM, or Customer Relationship Manager, is a software program that helps you store and track information about your leads, customers, opportunities, and sales.  CRMs have advantages such as allowing you to categorize customers so that you can use targeted marketing approaches based on the type of customer and your desired relationship with them.  CRM systems are great for businesses large and small to simply and accurately track sales data and have control over your sales process.  It takes discipline and effort, but the increase you will see in your sales make it well worth it!

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Matthew A. Griffith is an attorney, business performance coach, mentor and entrepreneur.  He coahes, advises and guides business owners, entrepreneurs, inventors, property managers, investors and real estate professionals.  Matt has nearly two decades of experience helping businesses grow.